England · Founded 1892
Liverpool FC
Did you know? The famous all-red kit was introduced by Bill Shankly to make the team look more intimidating under the Anfield lights.
From historic European giants to cult favourites in South America, Africa, Asia and beyond — this page is your hub for club colours, identities and the stories behind them.
Club football is where loyalties get passed down families, kits get collected, and Saturday 3pm kick-offs rule the calendar. Clubs are rooted in towns, cities and neighbourhoods — each with its own badge, colours and legends.
The same clubs you see on this page appear in our YourColours shirt keyrings — tiny shirts, huge nostalgia. Build your own club collection from our store and carry your team everywhere.
Did you know? The famous all-red kit was introduced by Bill Shankly to make the team look more intimidating under the Anfield lights.
Did you know? Madrid’s all-white strip earned them the nickname “Los Blancos” and has barely changed in over a century.
Did you know? The red is said to represent the fiery hearts of the players, and the black the fear of their opponents.
Did you know? Dortmund’s “Yellow Wall” is one of the most famous single terraces in world football, a sea of black and yellow.
Did you know? Legend says Boca picked their colours from the flag of the next ship to enter Buenos Aires harbour — it happened to be Swedish.
Did you know? The sash is one of the most iconic shirt designs in football and has inspired clubs around the world.
Did you know? Flamengo’s red-and-black is as linked to Rio de Janeiro as the beaches and the samba schools.
Did you know? Corinthians’ fan base, the “Fiel” (faithful), helped drive one of Brazil’s most famous supporter-led democracy movements.
Did you know? Al Ahly are one of the most decorated clubs on the planet with dozens of league titles and continental trophies.
Did you know? Chiefs’ bold gold-and-black kits are a staple of South African football culture, often paired with vibrant fan gear.
Did you know? The club’s name and badge reference the region’s historic mining of precious stones — and the fans turn Saitama into a sea of red.
Did you know? América’s classic yellow is iconic in Mexico City, while Inter Miami’s pink instantly stood out as a modern cult favourite.